Bulk sweeteners innovation

Jan 2018

Key Takeouts

Innova Market Insights Commentary

The use of bulk sweeteners went up in 2017H1, featuring +3% growth from 2016H1 to 2017H1. The leading category for product launches globally in 2017H1 was Confectionery (37%). The leading bulk sweeteners used in all 2017H1 food & beverages launches tracked were sorbitol (66%), maltitol (24%) and xylitol (10%). The most ... Read More

Top 3 Sub-Categories

1. Cakes - Pastries & Sweet Goods

2. Cereal & Energy Bars

3. Sweet Biscuits/Cookies

Trending
uparrow
Trending up
Global
Region
Analyzed
+3.0 %
H1 2016 vs. H1 2017
Ingredients analyzed

Food & beverage launches only;

Sorbitol

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+3.0% (H1 2017 vs H1 2016)

Top Company

Cadbury

Top Category

Confectionery

Top Ingredient

Sorbitol

Region Analyzed

Global

Date Analyzed

H1 2017 vs H1 2016

Ingredients

Top-5 Ingredients (By Market Category Penetration)

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+3.0% (H1 2017 vs H1 2016)

Top Company

Cadbury

Top Category

Confectionery

Top Ingredient

Sorbitol

Region Analyzed

Global

Date Analyzed

H1 2017 vs H1 2016

Positionings

Top-5 Health Positionings (% Growth of product launches)

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+3.0% (H1 2017 vs H1 2016)

Top Company

Cadbury

Top Category

Confectionery

Top Ingredient

Sorbitol

Region Analyzed

Global

Date Analyzed

H1 2017 vs H1 2016

Categories

TOP 5 Categories (% PRODUCT LAUNCHES)

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+3.0% (H1 2017 vs H1 2016)

Top Company

Cadbury

Top Category

Confectionery

Top Ingredient

Sorbitol

Region Analyzed

Global

Date Analyzed

H1 2017 vs H1 2016

Previous Ingredient Analysis on FoodIngredientsFirst.com

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Preservatives innovation

Dec 2017 The use of preservatives went up in 2016, featuring CAGR +15% from 2015 to 2016. The leading category for tracked launches globally in 2016 was Bakery (19%). The leading preservatives used in ... >>

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Emulsifiers innovation

Nov 2017 The use of emulsifiers went up in 2016, featuring CAGR +8.6% from 2015 to 2016. The leading category for tracked launches globally in 2016 was Bakery (27.2%). The leading emulsifiers used ... >>

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Natural colors innovation

Oct 2017 The use of natural colors went up in 2016, featuring CAGR +11.5% from 2015 to 2016. The leading category for tracked launches globally in 2016 was Bakery (13.6%). The leading natural ... >>