Alternative proteins innovation

Jun 2018

Key Takeouts

Innova Market Insights Commentary

The use of alternative proteins saw a CAGR increase of +4.8% from 2016 to 2017. The leading category for tracked launches globally in 2017 was Meat, Fish & Eggs (25%). The leading alternative proteins used in all 2017 food & beverage launches tracked were Soy Protein (35%), Soy Protein Isolate (15%), and Wheat Protein ... Read More

Top 3 Sub-Categories

1. Meat Products

2. Poultry

3. Cereal & Energy Bars

Trending
uparrow
Trending up
Global
Region
Analyzed
+4.8 %
2017 vs. 2016
Ingredients analyzed

Food & beverage launches only;

Soy Protein

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+4.8% (2016 vs 2017)

Top Company

Myprotein

Top Category

Meat, Fish & Eggs

Top Ingredient

Soy Protein

Region Analyzed

Global

Date Analyzed

2016 vs 2017

Ingredients

Top-5 Ingredients (By Market Category Penetration)
 Sort Values

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+4.8% (2016 vs 2017)

Top Company

Myprotein

Top Category

Meat, Fish & Eggs

Top Ingredient

Soy Protein

Region Analyzed

Global

Date Analyzed

2016 vs 2017

Positionings

Top-5 Health Positionings (% Growth of product launches)
 Sort Values

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+4.8% (2016 vs 2017)

Top Company

Myprotein

Top Category

Meat, Fish & Eggs

Top Ingredient

Soy Protein

Region Analyzed

Global

Date Analyzed

2016 vs 2017

Categories

TOP 5 Categories (% PRODUCT LAUNCHES)

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+4.8% (2016 vs 2017)

Top Company

Myprotein

Top Category

Meat, Fish & Eggs

Top Ingredient

Soy Protein

Region Analyzed

Global

Date Analyzed

2016 vs 2017

Previous Ingredient Analysis on FoodIngredientsFirst.com

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