Half-year report: Flavor players spread bets, policy hurdles

Jun 2018

Firmenich

Firmenich launches Natural and Clean Label platform: In June, Firmenich launched its Natural and Clean Label platform to create “great tasting, natural and traceable food and beverage experiences.” Combining its mastery of taste and naturals, with its world-class science and consumer understanding, Firmenich is focused on creating the most authentic flavors. The move also came amid a period of consolidation in the flavors sector where several major flavor houses have diversified beyond their base. Symrise acquired Diana, Givaudan is looking to gain full control of Naturex and IFF moved for Frutarom.

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