Share

Scoring on flavor: Russian NPD inspiration

Jun 2018

With the World Cup kicking off in Russia this month, flavors and cuisines from the hosting country are in the spotlight. Today’s connected world creates an opening for ethnic flavors, street food inspired goods and the revival of culinary classics. Russian cuisine is a diverse collection of different cooking traditions and includes soups, salads, pickled foods, meat and fish dishes, stews, and dumplings. On the innovation side, suppliers are looking to capitalize on the interest in Russian flavors and cuisines. 

Auga Organic Beetroot Borsch Soup (UK)
A Le Coq Cherry Kvass Juice Drink (Estonia)
Blini 16 Cocktail Blinis (France)
Hearty Original Shashlik Sauce (Germany, 2017)
Maggi Recipe Base For Beef Stroganoff (Australia)
Mcc Kobe Rogovski Borscht (Japan)
Spice Mix For Red Borscht With Lovage (Poland)
Pelmen Foods Pelmeni Filled With Pork and Beef (US)
Trader Joes Chicken And Mushroom Pelmeni (US)
Wulama Vegetarian Mutton Shashlik (China)

1/10

Picture Click to Enlarge

Auga Organic Beetroot  Borsch Soup (UK). Auga is growing organic food based on natural and sustainable practices. The packaging is recyclable and was chosen carefully considering the CO2 emissions and the packaging waste. The product is organic, suitable for vegans and preservative free.

Innova Market Insights data indicates that there is a 2% growth in snack launches globally from 2019 to 2023. Snack Nuts & Seeds (21%) was the leading subcategory of snacks, but Finger Foods/Hors D’oeuvres was growing fastest with 8% growth from 2019 to 2023. Additionally, there was a notable surge in launches for plant-based snacks, which saw a 24% growth from 2019 to 2023.
Images
Images
Images
Images
Images
Images
Images
Images
Images
Images
Innova Market Insights data indicates that the use of protein ingredients in food and beverage launches globally had a 3% average annual growth from 2019 to 2023, with Bakery being the leading category. Plant-based claims grew the fastest, with a notable increase of 27%. This surge has led to the rise of various plant proteins such as lentil protein, fava bean protein concentrate, field bean protein, and others.
Images
Images
Images
Images
Images
Images
Images
Images
Images
Images
Innova Market Insights data indicates that there is a growth in low/no/reduced sodium claims in various food & beverage categories. Hot Drinks had a 24% average annual growth from 2021 to 2023. Categories Desserts & Ice Cream and Meat, Fish & Eggs are also on the growth path and show innovation potential.
Images
Images
Images
Images
Images
Images
Images
Images
Images
Images
Innova Market Insights data indicates that organic claims are expanding into various food & beverage subcategories, painting a new landscape for the use of this claim. Organic flavored alcoholic beverages had a 35% average annual growth from 2019 to 2023. Other subcategories are also gaining ground, like wrapped chocolate pieces and others.
Images
Images
Images
Images
Images
Images
Images
Images
Images
Images
Innova Market Insights data indicates there is a 2% average annual growth globally in cocoa ingredient use for food & beverage launches. Confectionery is a leader of these launches, with chocolate being the frontrunner, but there is fast growth of cocoa use in meat substitutes with 61% growth from October 2018 to September 2023.
Images
Images
Images
Images
Images
Images
Images
Images
Images
Images
Consumers are rushing into the world of bold and exciting flavors. Innova Market Insights predicts that flower & botanical flavors will take the lead in food & beverage flavor innovation in 2024. Other flavor trends on the rise include nostalgic vibes, fantasy flavors, emphasis on local delights and a mix of sweet and sour influences.
Images
Images
Images
Images
Images
Images
Images
Images
Images
Images
«12345...41»