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Top ten trends: 2018 in review

Dec 2018

This year has seen a significant proportion of food and beverage products positioned as healthy and responsibly sourced, which reflects the top trend for 2018 from Innova Market Insights: Mindful choices. Other trends that influenced the industry in 2018, as predicted by the market researcher, were lighter enjoyment, positively processed, going full circle, beyond the coffeehouse, dining out, in, ocean garden and bountiful choice.


6/10

Say it with color: Nestle Unicorn Edition Smarties Milk Chocolate Candies (UK). Smarties Unicorn Edition is the new flavor that contains the brands signature milk chocolate pieces coated in pale pink and blue shells.